910 AM SUPERSTATION HISTORY
WFDF (910 AM), which brands itself as 910 AM Superstation, is a talk radio-formatted radio station
licensed to Farmington Hills, Michigan, serving Metro Detroit. The station is owned and operated by
Kevin Adell. 910 AM Superstation has the largest African American audience in the Metro Detroit area
more than any other radio station. It has become the 50,000 watt power house of pure attitude. The
station broadcasts in HD, and since 2017 broadcasts its show on Facebook.
The station began broadcasting in 1922 as WEAA in Flint, (before the FCC started in 1934). WEAA was
licensed on May 25, 1922, but did not make its first broadcast until July 8, 1922. The call letters were
changed to WFDF in 1925, in honor of the founder of the station, Frank D. Fallain (1890-1968). WFDF is a
Class B station broadcasting on a regional (not clear-channel) frequency.
In 2002, Cumulus sold the station to ABC and in August, the station began featuring programming from
Radio Disney. In 2003, ABC began preparations to move WFDF to the Detroit market. It announced plans
for a new eight-tower array in Monroe County, south of Detroit at a cost of 15-20 million dollars.
Originally, ABC applied to use the new site only for daytime operation (with Flint in the northwest corner
of the proposed daytime coverage area) and to continue using the extant site in Burton, east of Flint,
during nighttime hours (since providing an interference-free nighttime signal to Flint from the Monroe
County site, without exceeding the 50,000 watt maximum power limit, would have been practically
impossible). Shortly after WFDF started broadcasting with this two-site operation, ABC applied to
change WFDF’s city of license change their city of license to Farmington Hills, a Detroit suburb, with
50,000 watts of daytime power and 25,000 watts at night, both from the Monroe County site.
On August 13, 2014, Disney put WFDF and twenty-two other Radio Disney stations up for sale, in order
to focus more on digital distribution of the Radio Disney network.
On January 20, 2015, Adell purchased 910 AM from Radio Disney and on November 9, 2015 re-launched
the station with an “Urban Talk Radio” format and rebranded 910 AM as “910 AM Superstation”, with an
African American talk radio format.
The daytime coverage for 910 AM Superstation includes the metro Detroit area and extends to the
northern lower peninsula of Michigan, south to northern Ohio and Indiana, west into the Grand Rapids
area, and east into Ontario, Canada. The nighttime coverage for 910 AM Superstation includes the
metro Detroit area and extends north to mid-Michigan and the Thumb area, south to northern Ohio,
west to Lansing, and east into Ontario, Canada.
